Pibu

I’ve been a loyal customer since this store first opened, and it has been my go-to place ever since. They always have an amazing selection of high-quality Korean cosmetics at very reasonable prices, and I’m consistently satisfied with their products. The interior is beautifully designed, creating such a pleasant shopping experience. The staff are incredibly kind and always answer my questions with great care. Every product they’ve recommended has been perfect for me, and I’ve been loving everything I’ve purchased. Highly recommend this store!

Amazing selection of Korean and Japanese skincare products! The shop is very organized and laid out in a calming way. Stopped in to see if they had my sunscreen and they had three of the sunscreens I’ve had on rotation! Really convenient location and the staff was amazing. I definitely will be back!

Pibu means Skin in Korean. I recently started looking into Korean skincare which led me to this store, the store is very pretty on the inside and they have a wide range of products as well as very helpful staff who answer all questions and make recommendations. You can tell a lot of love and thought was put in this store, they have a great rewards program as well as free samples with every purchase. Very conveniently located and well worth a visit.

If you love your skin, please visit Pibu - a spacious store with a wide selection of Korean skin care products for men and women, covering literally all skin types. The two ladies we found made very helpful recommendations, and I look forward to going back.

Pibu Skincare is a gem!! The positive reviews are all true. We flew in from LA looking for a Korean skincare shop that isn’t a huge manufacturer and love supporting a small business like this. The manager helped us build a full skincare routine and is clearly very knowledgeable (explained what to use and why, without any pressure). Also, don’t miss the curated home décor/goods section, we grabbed a few things for our place. Fair prices, thoughtful selection, and a genuinely great experience. Add this to your NYC itinerary!